I just delivered some new embroidered polo shirts to Bob today and received some great marketing insight.
I asked Bob why he was always buying apparel for his employees and customers.
Prompro he said let me tell you a story. Many years ago my employee’s worked their butts off getting us through a very busy time so I decided to buy everyone a nice jacket with our name and logo on them.
About a month later I was at a social function with my wife’s work and happened to be wearing my jacket. One of the other guests asked me what the logo and name Mutibiz was all about. I explained to him about the different businesses we had under the name with one of them being a contracting firm.
I found out he was a developer and soon we were talking about a new project he was starting. That conversation ended up getting us one of the largest deals our business has ever had.
Promopro, I have been doing company apparel for many years and will always continue to do it. The number of times we get new business referrals and recommendations far out way the cost of giving apparel away.
It’s a walking billboard that talks and that conversation can become your business’s strongest form of advertising.
And that’s the power of branded apparel.

Bob knows!